I was initially drawn in by the great reviews, and I have to say, it did not disappoint. The bristles are soft but densely packed so it distributes product without sucking it all up like a beauty blender type sponge. The chubby handle is actually not too bad in terms of holding it, which surprised me as it's a thick brush. It blended the product in beautifully, leaving a nice skin-like finish with no streaks, which I've found with other more pricey brushes. It took me literally seconds to get a full base down and I could get right into awkward areas like my nose, eyes and hairline which sponges can struggle with. I could build my own coverage level too by blending in more product in areas I felt needed it (I have really rosy cheeks!). I decided to test out how it would work with other products too; it blended concealer, contour and cream blush with ease, I could easily control where the product ended up and had a lovely clean finish. I just use a cheap foaming cleanser to remove product and there was no shed of hairs and it retains its shape easily. Overall I am really impressed, it has definitely cut down my routine time and I love the finished look. Very happy with the purchase. For full disclosure: I only wear medium coverage dewy finish products or full coverage products thinned down with moisturiser as I'm a dry skin gal. So I can't speak for how it manages thicker, heavier, matte liquid or cream foundations.
