Strategic Public Relations Management (Routledge Communication)
Product ID: 29807181
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Strategic Public Relations Management (Routledge Communication) [Austin, Erica Weintraub, Pinkleton, Bruce E.] on desertcart.com. *FREE* shipping on qualifying offers. Strategic Public Relations Management (Routledge Communication) Review: Good shape - Did come with sticky notes inside, as well as highlighted sections. Review: Very used book - The description of the book said it was used in good condition with minimal markings. Not the case. Based on all the label stickers on the worn cover, highlighter marks, and post it notes inside, it is VERY used. The book also arrived 3 days later than said it would. Typically not a big deal unless you bought it for a class that started after it arrived and had a reading assignment due. Disappointing.
| Best Sellers Rank | #1,931,299 in Books ( See Top 100 in Books ) #466 in Public Relations (Books) #564 in Communications #1,844 in Communication Reference (Books) |
| Customer Reviews | 4.2 4.2 out of 5 stars (28) |
| Dimensions | 7.44 x 0.9 x 9.69 inches |
| Edition | 3rd ed. |
| ISBN-10 | 0415517699 |
| ISBN-13 | 978-0415517690 |
| Item Weight | 1.48 pounds |
| Language | English |
| Print length | 398 pages |
| Publication date | April 3, 2015 |
| Publisher | Routledge |
L**R
Good shape
Did come with sticky notes inside, as well as highlighted sections.
J**G
Very used book
The description of the book said it was used in good condition with minimal markings. Not the case. Based on all the label stickers on the worn cover, highlighter marks, and post it notes inside, it is VERY used. The book also arrived 3 days later than said it would. Typically not a big deal unless you bought it for a class that started after it arrived and had a reading assignment due. Disappointing.
B**D
If PR is For You, Then This Book Is Too
Austin & Pinkleton (2015) shed light on various topics of PR in the professional world. Everything from the importance of credibility to oral presentations are featured. The book informed current knowledge of the profession.
M**D
Tarnishing
Tarnishes just from sweating. Horrible quality. Save your money for the real deal
A**.
I bought this book because it was on the recommended reading list for my PR university course. Sadly, the title does not match the content at all, which is much more about gathering research data and not developing PR strategy/campaigns. It is very vague and little informative, eg. it only explains why theory is relevant to practice, but does not provide any theoretical groundwork. Personally, I would not recommend it to students.
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